Lauren Conrad has successfully made the transition from reality TV star to fashion designer but whether her clothing will actually sell remains a mystery.The Hills star has just announced that her clothing line, the Lauren Conrad Collection, is now available in stores.
"I'm excited to announce that my clothing line, the Lauren Conrad Collection, is now available in stores. My spring line has been shipped out to stores. Last night, I launched my line at Intuition in Los Angeles, and I have to say that it was amazing to see my clothes hanging in a boutique."
And while LC is gets a reported $15-20 thousand per episode of The Hills, it seems she's forgotten that not everyone has money coming out of their rear-ends.
Lauren's designs, while cute in many ways, are very basic and priced as though they're the new Gucci of the fashion industry.
The Whitney DressThe Whitney dress (which is obviously named after her pal) is a basic, unfitted dress with thick spaghetti straps that could be purchased at Target for $10. Conrad is selling the design on her website for a whopping $170.
Most of the tank tops range at about $75 while t-shirts average at around $100.
Maybe Lauren should take a look at Amanda Bynes' clothing line.
Every design in Amanda's line can be purchased for less than $20.
Now that's how you market to the average woman!
Do you think Lauren's prices are outrageous?
